Past Events
28/06/2017 - 9:30 AM
Digital advertising is the cusp of being the largest advertising segment and the shift in consumers’ preference of digital content. Today, every traditional media company is transforming to digital content producer. However, what exactly does digital transformation means? How can traditional media make the transition successful?
Check out the insights from Next Digital, New Media Group, SCMP and Sing Tao News
Check out the insights from Next Digital, New Media Group, SCMP and Sing Tao News
05/05/2017 - 9:00 AM
UNSCRAMBLING PROGRAMMATIC & MAXIMISING MOBILE
09/12/2016 - 9:30 AM
Sponsored by comScore
HKDMA is pleased to partner with the 6th Big Data for Media Week, the only Big Data and Artificial Intelligence conference for the media and advertising industries while our members received an exclusive 30% discount off the conference registration.
The Mobile Committee of IAB HK is thrilled to offer an exclusive workshop, featuring three massively popular mobile apps, that will highlight some of the key learnings about how these companies successfully executed on their mobile vision.