2022 IABHK Digital Awards Winners Results Announcement

Thank you for all the great submissions and we are delighted to announce the below winners for each category.  

 

Best use of Data & Insights

 

Gold

image-20221223150728-3 Campaign: Customised Storytelling with Dynamic Creatives for AXA Hong Kong

 Brand: AXA China Region Insurance Company

 Agency: Starcom Hong Kong, The Trade Desk Hong Kong, Adzymic

 

 

 

Silver 

image-20221223150531-2 Campaign: Danone APTA Predictive CRM Ecosystem

 Brand: Aptamil – Apta Club

 Agency: PRIZM Group

 

 

 

 

Bronze 

image-20221223150241-1 Campaign: A Disney Christmas Campaign 2021

 Brand: Hong Kong Disneyland

 Agency: Zenith Hong Kong, The Trade Desk Hong Kong

 

 

Best use of Content Innovation

 

Gold

image-20221229132800-4 Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

 Brand: SHISEIDO Hong Kong

 Agency: Narrow Door, Pontac
 

 

 

 

SIiver

image-20221229132453-3 Campaign: csl. 5G x MIRROR – Experience the World Differently

 Brand: csl.

 Agency: CruiSo Digital Solutions
 
 

 

 

 

Bronze

 image-20221229130604-2Campaign: Tam Jai Souper Hero NFT

 Brand: Tam Jai International

 

 

 

 

 

Best use of Programmatic Advertising

 

Gold

image-20221229132800-4 Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

 Brand: SHISEIDO Hong Kong

 Agency: iProspect Hong Kong
 

 

 

 

Gold

image-20221229144834-1 Campaign: "Go Live your way" campaign - A journey through the streets of Hong Kong

 Brand: Uber Taxi

 Agency: Mediacom & Hivestack

 

 

 

Bronze

osim

 Campaign: OSIM uLove 3 Launch Campaign

 Brand: OSIM

 Agency: GroupM - Wavemaker HK and Xaxis HK
 

 

 

 

 

Best use of Video 

 

Gold

image-20221229150445-3

 Campaign: Life’s a mixture, we taste it all

 Brand: TamJai SamGor Mixian

 

 

 

 

 

Silver

image-20221229145642-2

 Campaign: East Rail Line Cross Harbour Extension Branding Campaign

 Brand: MTR Corporation Limited

 Agency: Hardchi Creative Limited, UTH Creative Group
 
 

 

 

 

Bronze

 image-20221229132453-3Campaign: csl. 5G x MIRROR – Experience the World Differently

 Brand: csl.

 Agency: CruiSo Digital Solutions

 

 

 

 

Best Digital Campaign of the Year

 

 image-20221229132800-4Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

 Brand: SHISEIDO Hong Kong

 Agency: iProspect Hong Kong, Narrow Door, Pontac
 

 

 

 

Congratulations to all the winners! 

Please refer to this announcement for finalists' details