2027 IAB HK Working Committee Nomination
[POSTER]
Join the IABHK Committee to Shape the Future of Digital Marketing
The IABHK Committees play a vital role in driving the growth and development of Hong Kong’s digital marketing ecosystem. As a committee member, you will collaborate with like-minded professionals, lead strategic initiatives, and shape the direction of our industry.
By joining the committee, you can:
1. Influence the Industry: Share your expertise to establish standards, guidelines, and best practices across digital marketing.
2. Expand Your Network: Connect and collaborate with industry leaders, senior marketers, and innovators in the IABHK community.
3. Drive Meaningful Change: Participate in strategic discussions and decision-making processes that advance the local digital landscape.
4. Enhance Your Professional Profile: Position yourself as a thought leader while sharpening your skills through key committee engagements and flagship events.
Nomination Details
We invite you to nominate yourself for a working committee position and be part of this influential group for 2027. To nominate yourself, kindly fill out the Nomination Form by 30 Oct 2026 (Fri) 18:00, to join the committee selection of AI & Tech, Commerce, Content Creation, Education & Career, Programmatic & Measurement, Conference, and Awards Committee. If you are a visionary expert in innovation and digital transformation, we invite you to join our esteemed community.
| Working Committees | Objectives |
| AI & Tech | Driving AI applications and martech workflow optimization. |
| Commerce | Advancing retail media and social selling strategies. |
| Content Creation | Defining brand storytelling within the creator economy. |
| Education & Career | Upskilling the workforce and nurturing future digital talent. |
| Programmatic & Measurement | Establishing data transparency and attribution standards. |
| Awards | Elevating digital excellence through the IAB HK Digital Awards 2027. |
| Conference | Driving industry thought leadership through the C-series Conference. |
DURATION
The first 5 Working Committee and the Conference Committee's service terms are from January – December 2027. However, the working term for the Awards Committee is different and will start from April 2027 to March 2028, subject to the award project timeline.
NEW RULE ON COMMITTEE REPRESENTATION:
The committees are differentiated into two distinct groups:
- The Five Working Committees
- The Special Committees (Conference and Awards)
A company may have ONE representative in the Working Committees and ONE representative in the Special Committees.
The same person CANNOT hold a seat in both working and special committees.
A company CANNOT have two or more people in the same group.
RESPONSIBILITIES OF WORKING COMMITTEE
- Play a key role in planning and executing IABHK events, including conferences, seminars, and workshops. For details, subject to the Committee's discussion and the overall year plan of IABHK.
- Contribute to IABHK articles, interviews, or industry publications.
- Represent IABHK in networking events, conferences, and industry gatherings.
REQUIREMENT
The Candidate should be:
- A current employee of a valid corporate member of IAB HK in good standing as of the nomination period
- Passionate and specialized in the subject matter of the working committee
- Prepared for ‘Roll up the sleeves’ commitment in activities organization
- A team player who shares the same mission with IAB HK, “To help Hong Kong’s advertising and marketing professionals get the most out of digital.”
SELECTION CRITERIA
- Industry experience and expertise in the relevant area
- Connection and influential power
- Genuine Passion for the development of the industry
NOMINATION PROCESS
- Kindly fill out the Nomination Form by 30 Oct 2026 (Fri) 18:00,
- The nomination list will be reviewed by the Current Working and Executive Committee and confirmed in December.
- Successful candidates will be announced during the IABHK Annual General Meeting in Jan/Feb 2026.
REMARKS
- The working committees are voluntary basis with no remuneration involved.
- Nominees may indicate up to two working or special committees of their preference, ranked in order.
- Candidates shall be current employees of a valid corporate member of IAB HK in good standing.
- If there is a job change and your new employer is also an IAB HK member, we welcome you to remain on the working committee. If your employer does not renew membership, or if your new employer is not a member, the committee position may require to be surrendered.
For more information on the duties and responsibilities of the Working Committee, please contact the Secretariat Office at info@iabhongkong.com.
