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What an incredible day at IABHK C25 “AI in Action”! IABHK is proud to celebrate another milestone event that united 1,500+ people, including visionary leaders, and pioneers across AI, marketing, and business innovation. We are deeply grateful to our 50+ international speakers and panelists who shared cutting-edge insights on putting AI into real marketing action — inspiring creativity, innovation ...

Presented by Awards Committee

The first-ever IAB HK C25 Agentic AI Challenge concluded with great success — uniting innovators, marketers, and AI professionals to explore how Agentic AI is transforming the future of business and marketing.

The C25 Conference will now take place on Thursday, October 23, 2025, at the same venue and time.

Marketers, this is your chance to shine! The DALA Awards are back, and this year’s spotlight is on data-driven and AI-powered innovation across Hong Kong—including marketing excellence.

Due to the approach of Super Typhoon Ragasa and the high likelihood of Typhoon Signal No. 8 or above on Wednesday, September 24, 2025, the C25 Conference has been rescheduled for the safety of all participants.  

We appreciate your support and understanding as we prepare for the IAB C25 event next week. We are closely tracking Typhoon and weather condition and will communicate contingency plans by Monday, guided by the latest weather developments.

Hong Kong marketers — step up to the first-ever Agentic AI Challenge at IAB HK C25 and prove how effectively you can deploy agentic AI to tackle real marketing problems! ✨ Compete with elite peers in automation, content generation, and data analysis — experience high efficiency and creativity powered by AI.

As AI agents reshape the future of marketing, staying ahead means mastering the tools that matter. IABHK C25 proudly presents the inaugural Agentic AI Challenge and a hands-on 12-hour training course designed to equip marketers with practical AI skills—no coding required. Experience live demos and build your own AI agents using cutting-edge platforms like n8n, Dify, and POE. Whether you want to ...