Membership Directory - Corporate
Sinclair
Member Since: 2017
About
Available to Members
Website: Available to Members
Business category: Agency (Social / KOL), Agency (Media)
One liner Company Description (For Programmatic Landscape Use): Communications consultancy that drives business impact through storytelling acorss PR, socials, influencers, and experiencial.
What do you see as the biggest challenge facing Hong Kong's digital industry today, and how is your company addressing it?: The digital landscape is overloaded with content. We cut through the noise by building powerful campaigns that allow brands and personalities to stand out. Using insights and monitoring the media landsacpe, we create newsworthy story angles that catch attention and action from the right people.
How has collaborating with IAB HK specifically benefited your organization's growth or strategy?: We love our partnership with IAB HK. Our team has access to the latest trends and the people who drive the industry forward. This knowledge and network help us stay ahead of the curve, upskilling our team to understand not only the latest in the digital landscape but anticipate what's next.
Looking back at your IAB HK involvement, what achievement or moment stands out as most meaningful to you?: Our Managing Director, Jessica Man, is on the content committee. She anchored an IAB HK YouTube episode brilliantly, and also hosted an influencer panel that was well-received by members.
Members
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Managing Director - Hong Kong
Manager
Senior Executive
Founder & CEO