IABHK Mid-Year Membership Meeting

Digital Market is moving fast in Hong Kong and a lot have happened to IABHK, so it’s time to meetup to promote enhancement of knowledge and build-up of community. Hong Kong’s fastest revenue growth in Entertainment and Media spending will be in digitally driven segments – over 60% of total revenue in 2023, which is on track with global’s digital revenue forecast, according to PwC’s 20th edition of Global entertainment and media outlook 2019-2023. The change is driven by consumers adopting digital formats to revolve around their personal preferences, and supported by Hong Kong’s faster internet speeds and mobile connectivity.
 

Our Mid-Year Membership Meeting starts with our Chairman Elsie’s welcome note then followed by the sharing from Cecilia, PwC Mainland China and Hong Kong Media Leader. Thanks PwC for sponsoring today’s event.