IAB Hong Kong Webinar: Supply Side Programmatic Evolution
Thank you all the speakers to share their POVs on changing landscape of programmatic ecosystem. From supply, demand and agency sides, we have lots of things to do & learn together, e.g. ad inventory, 3rd party data, privacy, attribution model & measurement. Good reminder that we have to back to basic to address the customer needs, how to solve the brand problems and business challenges.
Thank you IAB HK Programmatic Committee to bring us this webinar with fruitful content. Thank you theDesk for venue support.