IAB HK Hello Digital Hong Kong!
IAB HK successfully hosted the first-ever half-day seminar “Hello Digital Hong Kong!” at Hong Thai Expo and Business Centre on 20 April 2023. It was a fruitful event full of insightful data, networking, various strategies sharing, and practical tactics for implementation, with more than 40% non-members joining including brands!
Extending sincere appreciation to the esteemed speakers who generously donated their time and expertise:
1) Overview the road to recovery
- Emerald Yip, Digital Manager - Omnichannel Marketing, Cathay Pacific Airways
- Adrian Toy, Head of Agency, Google Hong Kong
- Jobbie Cheung, Business Development Director, Meituan
2) Strategy
- Rebecca Chow, Head of Client Success, Cosmose
- Celine Wong, Manager, Data Science & Strategy, Ekimetrics Hong Kong
- Kevin Shui, Founder & Chief Producer, Good Cause Digital
- Erica Tsang, Head of Key Account, Vpon Big Data Group
3) Branding & Content Marketing
- Sally Ng, Vice President of Sales, HK & Taiwan, Hivestacks
- Frankie Luk, Creative Strategist, Greater China, Meta
- Karrie Lam, Vice President, Content Solutions, SCMP
4) Innovative technologies for travel and retail sector
- Neil Yan, Managing Director, EternityX
- Bessie Pan, Founder and CEO, HiNA Technology
- Matt Ng, Vice President, Business Development, Omnichat
A big thank you to our silver sponsor Vpon Big Data Group, technical partner Innovative Digital Media, and our Supporting Organizations ANTOR and Quality Tourism Service Association. Big thanks to our IAB HK Education & Career Committee: Arthur Chan (ExCo), Roger Kan, Coleman Lo and Jackie Lung for curating this event.
Look forward to IAB HK next event on 23 May 2023, "From Data to Dollars: Driving Growth with 1st Party Data"! Know more click here.
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