IAB HK C-Level Breakfast Event: Evolution of Modern Loyalty Program and Future with NFT

[IAB HK C-Level Roundtable Breakfast on ‘Evolution of Modern Loyalty Program and Future with NFT’] ✨

👏Great learning session from industry experts talked about modern loyalty program evolutions, web 3.0, and how to tie-in with NFT, Commerce, and metaverse with consumer experience and best practices. Real cases and examples were shared to trigger more discussion and inspiration. Also, glad to have this long-awaited in-person chit chat & discussion with 50 senior leaders to exchange ideas and explore partnership opportunities together.

🎊BIG shout-out to IAB HK Commerce Committee to organize such an inspirational session to all of us. Mark Chan Andy Hsu Kevin Huang Adrian Toy Fergus Chan Roni Chik Yoyo Ng Apple Chu

BIG thank you to our speakers, including…
🔸Brian Hui, Managing Director and Head of Customer Propositions and Marketing, Wealth and Personal Banking (WPB) at HSBC
🔸Herman Cheng, Chief Digital Officer, Sun Hung Kai Properties
🔸Daniel Lo, CEO & Founder, GoGoChart Group
🔸Andy Ann, CEO, NDN Group

Finally, special thanks to our sponsors: Appier, iClick Interactive Asia Group Limited & Vpon Big Data Group

📚For more learning, stay tuned for our post next week!

#IABHK #commerce #loyaltyprogram #nft #web3.0 #blockchain #metaverse #keeplearning #stayhumble #shiplove #thankyou