[2024 Apprentice Program] GroupM Company Tour & Meet the Adtech & Programmatic Committee

[IAB HK Apprentice Program 2024]🤝
👏  The IAB HK Apprentice Program 2024 continued its journey of exploration with a captivating visit to the GroupM Office on 12 Jul. The valuable insights and experiences shared by our Adtech & Programmatic Committees, along with the engaging roundtable discussions and insightful experience sharing.

💡 The visit was a treasure trove of knowledge, offering apprentices valuable insights into the application of adtech and programmatic in brand marketing, as well as the growing importance of programmatic advertising in out-of-home media.

🙌  A huge thank you to GroupM for providing the venue and the HR team for the office tour, allowing the apprentices to experience a real-world working environment. 

👏 A big applause to Rose Tsang, Head of Group Digital Development & Transformation from GroupM for the presentation. And also sharing from our committees.

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