2022 IABHK Digital Awards Winners Results Announcement

Thank you for all the great submissions and we are delighted to announce the below winners for each category.  

 

Best use of Data & Insights

Gold

image-20221223150728-3   Campaign: Customised Storytelling with Dynamic Creatives for AXA Hong 
   Kong

   Brand: AXA China Region Insurance Company

   Agencies: Starcom Hong Kong, The Trade Desk Hong Kong, Adzymic

 

 

 

 

Silver 

image-20221223150531-2   Campaign: Danone APTA Predictive CRM Ecosystem

   Brand: Aptamil – Apta Club

   Agency: PRIZM Group

 

 

 

 

Bronze 

image-20221223150241-1   Campaign: A Disney Christmas Campaign 2021

   Brand: Hong Kong Disneyland

   Agencies: Zenith Hong Kong, The Trade Desk Hong Kong

 

 

 

Best use of Content Innovation

Gold

image-20221229132800-4   Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

   Brand: SHISEIDO Hong Kong

   Agencies: Narrow Door, Pontac
 

 

 

 

SIiver

image-20221229132453-3   Campaign: csl. 5G x MIRROR – Experience the World Differently

   Brand: csl.

   Agency: CruiSo Digital Solutions
 
 

 

 

 

Bronze

 image-20221229130604-2  Campaign: Tam Jai Souper Hero NFT

   Brand: Tam Jai International

 

 

 

 

 

 

Best use of Programmatic Advertising

Gold

image-20221229132800-4   Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

   Brand: SHISEIDO Hong Kong

   Agency: iProspect Hong Kong
 

 

 

 

Gold

image-20221229144834-1   Campaign: "Go Live your way" campaign - A journey through the streets of
   Hong Kong

   Brand: Uber Taxi

   Agencies: Mediacom & Hivestack

 

 

 

Bronze

osim

   Campaign: OSIM uLove 3 Launch Campaign

   Brand: OSIM

   Agency: GroupM - Wavemaker HK and Xaxis HK
 

 

 

 

 

Best use of Video 

Gold

image-20221229150445-3

   Campaign: Life’s a mixture, we taste it all

   Brand: TamJai SamGor Mixian

 

 

 

 

 

Silver

image-20221229145642-2

   Campaign: East Rail Line Cross Harbour Extension Branding Campaign

   Brand: MTR Corporation Limited

   Agencies: Hardchi Creative Limited, UTH Creative Group
 
 

 

 

 

Bronze

 image-20221229132453-3  Campaign: csl. 5G x MIRROR – Experience the World Differently

   Brand: csl.

   Agency: CruiSo Digital Solutions

 

 

 

 

Best Digital Campaign of the Year

 image-20221229132800-4  Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE

   Brand: SHISEIDO Hong Kong

   Agencies: iProspect Hong Kong, Narrow Door, Pontac
 

 

 

 

Congratulations to all the winners! 

Please refer to this announcement for finalists' details