Membership Directory - Corporate
CSM Media Research
Member Since: 2026
About
Available to Members
Company Profile (maximum 200 words): CSM Media Research was established in Hong Kong in 1997, focusing on audience measurement services and customized research for the advertising and media industry.
CSM Hong Kong has been active in audience measurement for nearly 20 years in Hong Kong, and is proud to announce that HOY TV, TVB, ViuTV and the HK4As (collectively, the HKTAM Founding Subscribers Committee, FSC) have shown their trust in CSM by awarding CSM the Hong Kong Television Audience Measurement (HKTAM) contract for 2025-2031. This is the third time the FSC has appointed CSM to conduct the HKTAM Service.
Through CSM’s local expertise, combined with our network in mainland China and Kantar Media’s cutting-edge technology and data science, CSM offers a wide range of research solutions to meet different business needs, including data modelling and analytics, customized quantitative and qualitative research studies, consultancy services, etc.
CSM also provides clients with the tools and expert support to plan and analyze complex data sets. We do this with a variety of applications tailored to specific needs, enabling clients to unlock audiences with analytical software, user-friendly dashboards and APIs.
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