IABHK Digital Awards Winners Results Announcement 2022
Thank you for all the great submissions and we are delighted to announce the below winners for each category.
Best use of Data & Insights
Gold
Campaign: Customised Storytelling with Dynamic Creatives for AXA Hong
Kong
Brand: AXA China Region Insurance Company
Agencies: Starcom Hong Kong, The Trade Desk Hong Kong, Adzymic
Silver
Campaign: Danone APTA Predictive CRM Ecosystem
Brand: Aptamil – Apta Club
Agency: PRIZM Group
Bronze
Campaign: A Disney Christmas Campaign 2021
Brand: Hong Kong Disneyland
Agencies: Zenith Hong Kong, The Trade Desk Hong Kong
Best use of Content Innovation
Gold
Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE
Brand: SHISEIDO Hong Kong
Agencies: Narrow Door, Pontac
SIiver
Campaign: csl. 5G x MIRROR – Experience the World Differently
Brand: csl.
Agency: CruiSo Digital Solutions
Bronze
Campaign: Tam Jai Souper Hero NFT
Brand: Tam Jai International
Best use of Programmatic Advertising
Gold
Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE
Brand: SHISEIDO Hong Kong
Agency: iProspect Hong Kong
Gold
Campaign: "Go Live your way" campaign - A journey through the streets of
Hong Kong
Brand: Uber Taxi
Agencies: Mediacom & Hivestack
Bronze
Campaign: OSIM uLove 3 Launch Campaign
Brand: OSIM
Agency: GroupM - Wavemaker HK and Xaxis HK
Best use of Video
Gold
Campaign: Life’s a mixture, we taste it all
Brand: TamJai SamGor Mixian
Silver
Campaign: East Rail Line Cross Harbour Extension Branding Campaign
Brand: MTR Corporation Limited
Agencies: Hardchi Creative Limited, UTH Creative Group
Bronze
Campaign: csl. 5G x MIRROR – Experience the World Differently
Brand: csl.
Agency: CruiSo Digital Solutions
Best Digital Campaign of the Year
Campaign: SHISEIDOVERSE: 150 YEARS TO THE FUTURE
Brand: SHISEIDO Hong Kong
Agencies: iProspect Hong Kong, Narrow Door, Pontac
Congratulations to all the winners!
Please refer to this announcement for finalists' details.