News Listing

Join 2022 Working Committee and Lead the Digital Industry for the year of Convergence. Fill out the form by 3 Dec 2021.

Welcome New Members in joining IABHK’s 2021-22 Executive Committee🎊

Launch of ‘Staying Safe Online Anti-Scam’ Campaign by Meta - check out the one-minute video to identify different types of e-commerce scams and tips to stay safe online!

Check out the guidebook from 55 the data company in our Research Corner.

IAB Hong Kong and the Trustworthy Accountability Group (TAG) to work together to tackle criminal activity and promote brand safety in digital advertising

Introducing IAB Techlab Programmatic Guides: First Guide For CTV

Due to overwhelming response, the submission deadline is postponed to 29 Oct, allowing more time to submit your great videos to IAB Hong Kong Video Committee's first annual “Best use of Video Online Showcase.”

Kam Fan is back and this year IAB HK is proud to be an official partner of Hong Kong Kam Fan Awards 2021.
IAB HK Members can enjoy a special discount when submitting for Digital, Social and Mobile Categories. Submit your entries today!

Digital marketing is growing beyond the screens as OOH is going digital and enabling brands to retarget customers more effectively. Thanks to Programmatic Committee for bringing together "Growing pDOOH in Hong Kong : from Theory to Practice" which has gathered over 110 marketers together to share this hot topic and most importantly for great fellowship. Missed it? check out the video.

Are you looking at the right metrics to measure the campaign success🤔❓
Ask the Experts 01: Campaign measurement - Submit your questions to us by 22 Oct!