IABHK Nov Event Content Marketing Lessons Learnt In 2022

🙌Thank you for joining the IAB HK event “Content Marketing Lessons Learnt In 2022” on 9 November 2022, an inspiring learning session from expert marketers sharing their hands-on experiences in launching their renown campaigns. It’s indeed meaningful to study their innovative strategies with the use of metaverse experience, brand repositioning, Web 3.0 transformation, customer lifestyle engagement and viral marketing etc. Hope all of you have gained some useful insights to prepare for the upcoming future!
 
👏A big round of applause for all our speakers and moderator:
🔹Alex Law, Marketing Director at foodpanda Hong Kong
🔹Phyllis Ma, Senior Manager, Marketing at Hong Kong Disneyland Resort
🔹Brian Hui, Managing Director and Head of Customer Propositions and Marketing, Wealth and Personal Banking (WPB) at HSBC
🔹Kelvin Wong, Senior Account Director at PRIZM
🔹Agnes Lung, Group Chief Marketing and Digital Officer at Tam Jai International
🔹Kevin Shui, Founder & Chief Producer at Good Cause Digital
 
🤝Special thanks to PRIZM for being our sponsor and reviving Bruce Lee’s Home in the Metaverse through the lens of VR Optics.
 
📣Big shout-out to IAB HK’s Content Marketing Committee (Sylvia Lee, Roger Li, Daniel Lo, Jackie Lung, Agnes Lung, Michala Sabnani and Kevin Shui) for bringing us the expert marketers to share their valuable insights!

💬What do you think of the event? Let us know your thoughts and spare 2 minutes to fill up a quick survey : https://bit.ly/lessonslearnt2022survey 📝

🎞️📚To learn more, check out the video recording for your review!
 
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