IABHK Measurement Fuel Stop 8️⃣ Segmentation for Targeting

📽️ IABHK Measurement Fuel Stop 8️⃣ Segmentation for Targeting

 
🌊 Feeling lost in the sea of data? Join us for the latest episode of IABHK Measurement Fuel Stop, where we'll navigate the exciting world of segmentation for targeting! 

🧭 In this episode, Derek Ng, Head of Marketing Research and Information at TVB Limited, takes us on a journey to unlock the secrets of identifying the most relevant target segments for your marketing and strategic planning.

🗺️ Master the art of identifying your most relevant consumer groups
🧠 Unlock the power of understanding consumer needs and behaviors
🎯Differentiate between different consumer segments for targeted marketing success

Thanks to our insightful speaker:
✨ Derek Ng, Head of Marketing Research and Information, TVB Limited

📺 Watch EP8: https://youtu.be/gExOtTW7dY0 
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